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It brought about three main challenges: how to set our products apart from the competition and overcome the dullness of uniformity, humanizing the product in the process. Tibor argues that illustration is a great solution to this problem. He showed how it can explain use better than words, distinguish our product and make our users identify with it.",[20],{"__typename":21,"id":22,"name":23,"role":24,"company":25,"speakerPicture":26},"Speaker","cjluwl2awp40q092466mt7jny","Tibor Kranjc","Interaction Designer","Google",{"__typename":27,"url":28,"fileName":29},"Asset","https:\u002F\u002Feu-central-1.graphassets.com\u002FAYopFRtiZSsGRyNXA0N4nz\u002FFbH5ggyiQMKanHhYyU4z","photo_tibor_kranicj.png",{"__typename":15,"id":31,"name":32,"abstract":33,"youtubecode":9,"speakers":34},"cjjn7zty581at095394y2e1os","Protostrap - A prototyping tool for coding designers","Protostrap is an easy to learn, simple yet effective prototyping tool that let's you build highly interactive prototypes for desktop or mobile in no time. This talk was a shameless plug of why Protostrap eats any other prototyping tool for breakfast, bragging about the things you can do with it and showing why your prototypes will be like the real deal - before the real deal.\n\nProtostrap is an open source framework and free!",[35],{"__typename":21,"id":36,"name":37,"role":38,"company":39,"speakerPicture":40},"cjjbq2tq3kxoq0918rz6l9tfx","Memi Beltrame","Digital strategist and UX designer","Less A Mess",{"__typename":27,"url":41,"fileName":42},"https:\u002F\u002Feu-central-1.graphassets.com\u002FAYopFRtiZSsGRyNXA0N4nz\u002FSrcPPGXjTCG4toPXmy99","memi-beltrame-ceasar-600x600.jpg",{"__typename":15,"id":44,"name":45,"abstract":46,"youtubecode":9,"speakers":47},"cjjn8032n81by0953mwglqlxy","Assembly thy Web","In this short talk, we discussed how it could extend the capabilities of the web as a software platform by examining its existing, planned and potential features.",[48],{"__typename":21,"id":49,"name":50,"role":51,"company":52,"speakerPicture":53},"cjlv08trzpblb0924kkn8mnqs","Martin Ockajak ","Head of Engineering & AI","Layer Finance",{"__typename":27,"url":54,"fileName":55},"https:\u002F\u002Feu-central-1.graphassets.com\u002FAYopFRtiZSsGRyNXA0N4nz\u002Fma9OTr5QIGyKjUGzjAti","martin-o-photo-web-1500x1500.jpg",[],[58],{"__typename":6,"date":59,"title":60},"2017-03-14","9",[62],{"__typename":6,"date":63,"title":64},"2018-06-22","June 2018",[],{"Speaker:cjluwl2awp40q092466mt7jny":67,"Talk:cjjn7z20l81920953lbc95ng6":69,"Speaker:cjjbq2tq3kxoq0918rz6l9tfx":73,"Talk:cjjn7zty581at095394y2e1os":75,"Speaker:cjlv08trzpblb0924kkn8mnqs":79,"Talk:cjjn8032n81by0953mwglqlxy":81,"Event:cjjue53wrlplm0953an7ayebt":85,"ROOT_QUERY":93},["null","__typename",21,"id",22,"name",23,"role",24,"company",25,"speakerPicture",68],["null","__typename",27,"url",28,"fileName",29],["null","__typename",15,"id",16,"name",17,"abstract",18,"youtubecode",9,"speakers",70],[71],{"__ref":72},"Speaker:cjluwl2awp40q092466mt7jny",["null","__typename",21,"id",36,"name",37,"role",38,"company",39,"speakerPicture",74],["null","__typename",27,"url",41,"fileName",42],["null","__typename",15,"id",31,"name",32,"abstract",33,"youtubecode",9,"speakers",76],[77],{"__ref":78},"Speaker:cjjbq2tq3kxoq0918rz6l9tfx",["null","__typename",21,"id",49,"name",50,"role",51,"company",52,"speakerPicture",80],["null","__typename",27,"url",54,"fileName",55],["null","__typename",15,"id",44,"name",45,"abstract",46,"youtubecode",9,"speakers",82],[83],{"__ref":84},"Speaker:cjlv08trzpblb0924kkn8mnqs",["null","__typename",6,"id",7,"date",8,"time",9,"title",10,"eventType",9,"edition",11,"meetupLink",12,"streamLink",9,"venue",9,"talks",86,"sponsors",56],[87,89,91],{"__ref":88},"Talk:cjjn7z20l81920953lbc95ng6",{"__ref":90},"Talk:cjjn7zty581at095394y2e1os",{"__ref":92},"Talk:cjjn8032n81by0953mwglqlxy",["null","__typename",94,"events({\"first\":1,\"where\":{\"date\":\"2017-04-11\"}})",95,"events({\"first\":1,\"orderBy\":\"date_DESC\",\"where\":{\"NOT\":[{\"title_starts_with\":\"No event\"}],\"date_lt\":\"2017-04-11\"}})",98,"events({\"first\":1,\"orderBy\":\"date_ASC\",\"where\":{\"NOT\":[{\"title_starts_with\":\"No event\"}],\"date_gt\":\"2017-04-11\"}})",100,"photos({\"first\":60,\"where\":{\"date\":\"2017-04-11\"}})",65],"Query",[96],{"__ref":97},"Event:cjjue53wrlplm0953an7ayebt",[99],["null","__typename",6,"date",59,"title",60],[101],["null","__typename",6,"date",63,"title",64],1791217033058]